--- title: "Webinar Replay: Why Apple Bank Partnered with a Fintech to Tap into the Personal Loans Opportunity" description: Gordon Levy, SVP of Consumer Banking Risk and Analytics joins us to discuss how Apple Bank is pivoting to meet the challenges and opportunities of an evolving consumer landscape, including lessons learned from the bank’s digital transformation and fintech partnership in consumer lending. --- [![Upstart](https://info.upstart.com/hubfs/raw_assets/public/Upstart_July2020/images/Upstart-Logo.svg "Upstart")](https://www.upstart.com/for-banks) ###### for LENDERS Menu - [Borrow](https://www.upstart.com/for-banks?__cf_chl_captcha_tk__=d0039b4379d622e9209d7dae2a03b74e53270785-1595174109-0-AfLvz4flojTdtS1mi0_fiepzmRnVfAMhN9m_d02h6Ri15ybRHiLkGRsF21RjlSj9x5z-Xs2XKyNhzWq6_8hcMXmABHenX2avxVkHbdKjak5vh6oK3QuaHizeDSza1U3Se5rsu7UaC6-QntwnGIX3bphjQyrGUivi9mHwEwCYHv7AupOFrBFtvs1t8kWlNJigFoJgUBIHeS7ciG1NhYnTAqKLNb5nN7jxvQTZNqoYzVB01dBHLgdtgtU-qYkyuO0hx-5pHStsD8cmrwGQ4Oxt8gCNc8vgVpb2awt_VEa5Uqhj8MUrzCseZC90_ggaR5oPaKuODzzLGTT24pJi3tN6cMzL6dUZleMySESSj5W8EAXqym4FfjlWMgzByx4LsXo9lI1mJoemNL1ZnuKCF_eWRtzTo-GcasODGoaTI9--jeiZoXDbD0rooFhM0RyXCeOdM4fxWL5h1i0U0zjNH3D34O78Mi1YROOcq_lLURKXA8170_dpHDrzJ8r0drWXhbYEEGT4z4MjYGdlGzBl7GtHdQjrl4ZBqTTR2z8XyCn10ChE_HErA-sKxC8oFhAcES1M7Q#) - [Personal Loans](https://www.upstart.com/personal-loans) - [Credit Card Consolidation](https://www.upstart.com/credit-card-consolidation) - [Debt Consolidation](https://www.upstart.com/debt-consolidation-loans) - [Home Improvement Loans](https://www.upstart.com/home-improvement-loans) - [Medical Loans](https://www.upstart.com/medical-loans) - [Wedding Loans](https://www.upstart.com/wedding-loans) - [Moving Loans](https://www.upstart.com/moving-loans) - [Check Your Rate](https://www.upstart.com/funding_form) - [For Lenders](https://www.upstart.com/lenders) - [For Dealers](https://www.upstart.com/dealers) - [About](https://www.upstart.com/about) - [Log In](https://www.upstart.com/login) - [Overview](https://www.upstart.com/lenders/) - Solutions - Personal Lending - [Upstart-Referred](https://www.upstart.com/lenders/personal-lending-referral-network/) - [Lender-Branded](https://www.upstart.com/lenders/personal-lending-lender-branded/) - Auto Lending - [Auto Retail](https://www.upstart.com/lenders/auto-retail-lending/) - Auto Refinance - [Upstart-Referred](https://www.upstart.com/lenders/auto-refinance-referral-network/) - [Lender-Branded](https://www.upstart.com/lenders/auto-refinance-lender-branded/) - [HELOC](https://www.upstart.com/lenders/heloc/) - [Member Cross-sell](https://www.upstart.com/lenders/umc/) - [Customers](https://www.upstart.com/lenders/partners/) - [Services](https://www.upstart.com/lenders/services/) - [Compliance](https://www.upstart.com/lenders/regulatory-compliance/) - [Regulatory Compliance](https://www.upstart.com/lenders/regulatory-compliance/) - [Fair Lending](https://www.upstart.com/lenders/regulatory-compliance/fair-lending/) - [Data Security and Privacy](https://www.upstart.com/lenders/regulatory-compliance/data-security-and-privacy/) - [Safety and Soundness](https://www.upstart.com/lenders/regulatory-compliance/safety-and-soundness/) - [Advocacy](https://www.upstart.com/lenders/regulatory-compliance/advocacy/) - Resources - [AI Lending Knowledge Hub](https://www.upstart.com/lenders/ai-lending-knowledge-hub/) - [Leaders in Lending Podcast](https://www.upstart.com/lenders/podcasts/) - [AI in Finance Services](https://www.upstart.com/ai-certification) - [Upstart Program Certification](https://www.upstart.com/lenders/lp-certification/) - [Contact](https://www.upstart.com/lenders/contact-us/) # Sample Banner A clear and bold header [Request Info](https://www.upstart.com/for-banks) ![Apple-Bank-Logo](https://info.upstart.com/hs-fs/hubfs/Customer-logos/Apple-Bank-Logo.png?width=150&height=65&name=Apple-Bank-Logo.png "Apple-Bank-Logo") ### On Demand Webinar ### Why Apple Bank Partnered with a Fintech to Tap into the Personal Loans Opportunity ![gordan levy-modified](https://info.upstart.com/hs-fs/hubfs/gordan%20levy-modified.png?width=150&height=150&name=gordan%20levy-modified.png "gordan levy-modified") ## Gordon Levy --- Senior Vice President, Consumer Banking Risk & Analytics Apple Bank ![Ed Walters Round](https://info.upstart.com/hs-fs/hubfs/Ed%20Walters%20Round.png?width=150&height=150&name=Ed%20Walters%20Round.png "Ed Walters Round") ## Ed Walters --- Vice President, Account Management Upstart ## *“The first thing we looked at was a product that could **satisfy all of our customer needs**, and we felt **Upstart could do that**.”* --- # Gordon Levy, Senior Vice President, Consumer Banking Risk & Analytics, Apple Bank ### About this webinar: As a $16 billion dollar institution, Apple Bank competes with some of the largest institutions in the world to win borrowers at a fraction of their competitors’ technology budgets. The bank has successfully been able to expand access to credit in New York and its surrounding communities and offer unsecured personal loans to borrowers with nontraditional credit profiles.  Gordon Levy, SVP of Consumer Banking Risk and Analytics joins us to discuss how Apple Bank is pivoting to meet the challenges and opportunities of an evolving consumer landscape, including lessons learned from the bank’s digital transformation and fintech partnership in consumer lending. ![Drummond Upstart loan lender image](https://info.upstart.com/hubfs/Drummond%20Upstart%20loan%20lender%20image.png "Drummond Upstart loan lender image") ### This recording will cover: ![002-fintech](https://info.upstart.com/hs-fs/hubfs/002-fintech.png?width=70&height=70&name=002-fintech.png "002-fintech") The **opportunity and demand for unsecured personal lending** to meet modern day customer expectations and effectively compete with larger financial institutions ![Asset 25@3x](https://info.upstart.com/hs-fs/hubfs/Asset%2025@3x.png?width=70&height=70&name=Asset%2025@3x.png "Asset 25@3x") The strategy behind why Apple Bank chose to **partner rather than build in-house** ![001-bot](https://info.upstart.com/hs-fs/hubfs/001-bot.png?width=70&height=70&name=001-bot.png "001-bot") # How the bank aligned its internal stakeholders to launch and scale a successful unsecured personal lending program while mitigating risk ### [![podcast-mobile](https://info.upstart.com/hs-fs/hubfs/podcast-mobile.webp?width=200&name=podcast-mobile.webp)](https://info.upstart.com/matt-gallman-ep-08?hsLang=en)[Leaders in Lending | Podcast Ep. 5](https://info.upstart.com/gordon-levy-ep-54?hsLang=en)4 ### How Apple Bank Launched Unsecured Consumer Lending with Upstart ## G[ordon Levy](https://www.linkedin.com/in/gordon-b-levy-cpa-cia/), Senior VP of Risk and Analytics at [Apple Bank](https://www.applebank.com/), joins the show to talk about Apple Bank’s decision to partner with Upstart to launch and scale a successful unsecured consumer lending program.     - [ABOUT](https://www.upstart.com/about) - [Careers](https://www.upstart.com/careers) - [Press](https://www.upstart.com/press) - [Help Center](https://www.upstart.com/helpcenter) - [Legal](https://www.upstart.com/legal) - [Privacy Policy](https://www.upstart.com/privacy_policy) - [Accessibility](https://www.upstart.com/accessibility_statement) - [Blog](https://www.upstart.com/blog) - [Affiliates](https://www.upstart.com/affiliates) - [Investor Relations](https://ir.upstart.com/) Upstart NMLS No. 936133. 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